The sharing economy is a 21st Century phenomenon that has shaken the status quo in accommodation, transport, personal services, media and entertainment sectors.
This course provides an introduction to the sharing economy and examines its impact on economies, businesses and consumers. The growth of the sharing economy in many industry sectors highlights the challenges and opportunities while providing a range of options to provide innovative consumer experiences.
Trace the history of the sharing economy
The course begins by examining the emergence of the sharing economy by focusing on how and why it has grown so rapidly and its effect on established business models, and on the consumer experience. You will also learn from various entrepreneurs and early adopters who have taken a shot at creating value in a shared marketplace.
Explore the present-day sharing economy
We will investigate and evaluate the sharing economy by examining its drivers, the challenges and opportunities it presents and the implications for business.
Your part in the sharing economy
Whether you want to improve your own prospects, help your business capitalise on the sharing economy or simply be versed in the sharing economy, this course will provide you with the knowledge and skills to explore this business and economic disruptor.
This course is aimed at professionals and students in disciplines of operations, finance, marketing, or human resources, who wish to learn more about the share economy.
To take part in this course, you'll need:
A computer or laptop, with access to the Internet.