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Lead Generation Sales Funnel +Email Marketing Automation Masterclass

via Skillshare


Learning Outcome

You'll learn how to create a simple lead generation sales funnel pages with an email auto-responder system.

With this system, you'll be able to collect emails, deliver autoresponder emails and sell your products via sales pages.

Sales Funnel Introduction

A sales funnel is a system thru which you sell your products online.
It starts with a landing page with a great free offer to attract leads.

An email popup is attached to the landing page. Those who want to avail the free offer will give in their email ID to get it.

Then, a few emails are delivered to the subscribers providing great value. This is to create trust and credibility and establish that the sender is an expert in that field. An advanced bulk emailing system called auto-responders are used in this process.

At the end of the email series, a related paid product is pitched.

An email list is a great asset because emails are very personal and people don't change their emails too often.

So this email list is used to communicate with the leads and pitch related products to them in the future.

This is why the saying "Money is in the list"

Software Used

In this course, we'll be using a platform called Builderall to create funnel pages.

For email autoresponder service, we'll be using a software called Mailingboss, which is a part of Builderall platform.

Course Coverage

Creating a simple landing page with a FREE offer.

Creating an email opt-in form and attaching it to the landing page to collect emails from subscribers.

Creating a thank you page to show after collecting the email.

Creating a list within the email marketing software to store and deliver emails to the subscribers.

Creating auto-responder emails to deliver content and offers.

Creating a sales page with a PayPal checkout option.

Adding additional apps on the landing page to increase conversion.

Who can take the course

Anyone who wants to understand the basics of sales funnels and how to implement them.

If you are an Entrepreneur, Digital marketer, Startup owner, Online business owner, a Freelance marketer who want to understand and implement a lead generation funnel, this course is for you.


  • Sales Funnel-Introduction
  • Learning method
  • What is a sales funnel
  • Website vs sales funnel
  • Lead Generation Funnel Explained
  • Why Builderall
  • Connecting a Domain
  • Creating an email list
  • Domain whitelisting and sending domain setup
  • Introduction to Sales Funnel and Website Builder
  • Create a squeeze page with a popup
  • Building mobile pages
  • Email sequences
  • Sales page
  • Customer Chat Plugin
  • Browser Push notifications
  • Conclusion

Taught by

Sivakumar Kannan


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