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Skillshare

Retro Vintage Logo Design From Concept to Presentation

via Skillshare

Overview

Retro Vintage Logo Design From Concept to Presentation in Adobe Illustrator

This course is about Retro Vintage and Badge logo design. I will be covering my process of thinking and how I go about making these types of logos.

I designed this course, especially for students who are just starting in Logo design, and here is what you're going to be learning:

  • So, we're going to start with a general introduction to the design thinking process I work with to solve all my design problems.

  • Then we’ll see the different questions you can ask during the brief to get the most information about your logo design process.

  • I will also be addressing some common problems that you will face as a logo designer, things like copyrighting focus groups and similar-looking logos.

  • I’ll show you how I generate Ideas by sketching and searching on the internet.

  • Then we'll jump to illustrator where I’ll show you how to create different badges.

  • We'll see Different techniques for making a vector.

  • Different techniques for making decorative like banners and laurels.

  • How to choose the right font and pair fonts together.

  • How to select the right colors and work with ASE COLORS.

  • Then After that, you would want to learn how to apply texture.

  • We also see how you can mock up different images in Photoshop because mock-ups are super necessary.

  • And finally, I’ll show you how to present your logo in Illustrator and InDesign.

  • There are also downloadable documents, one is about the course notes very important to read.

  • And one about color associations.

Logo Design is a very complex process, and making these types of logos is even harder. So taking this course will certainly help you in your journey, but you need to practice, If you don't practice you can't do it.

Important note:

Of the journey from client brief to finished work. Different solutions can be produced for any given brief, and these can differ widely in levels of creativity, practicality, and budget. So, my process is different from a design agency because I’m working usually with very tight deadlines and budgets.

Enroll Now.

Syllabus

  • Course Introduction
  • Design Thinking Process Overview
  • What Are Focus Groups ?
  • What Makes a Good Logo?
  • Pricing and Designing for Exposure
  • Brief/Discovery Session
  • Sketching Ideas Down
  • Field Search and Competitors Search
  • Diveregent vs Convergent Thinking
  • What to do with people from it looks like corporate and Does originality matters?
  • Copyright Infringement
  • Download Course Files
  • Designing Badges
  • Designing Badges Part 2
  • Making Vectors Using Only Shapes and Pathfinder
  • Drawing a Vintage Fish
  • Image Trace Option and Combining Letter with Icon
  • External Vector Ressources
  • How To Make Different Type Of Laurels
  • How To Make Different Type Of Banners
  • How To Make a Rope
  • Introduction to Type in Logo Design
  • Automatically Pairing Fonts and Fonts Resources
  • Match Fonts in Photoshop
  • Putting The First Elements of the Logo Together
  • Working with Type
  • Working with Type Part 2
  • Introduction To Color Theory in Logo Design
  • Working with ASE Colors
  • Spot Colors
  • Apply Texture in Adobe Illustrator
  • Mock-up a Picture in Photoshop
  • Mock-up a Picture in Photoshop Part 2
  • Dealing With Difficult Mock-ups
  • Working With Ready To Go Mock-ups
  • How to Make a Presentation in Illustrator
  • How to Make a Presentation in InDesign (optional lecture)
  • Design Challenge Final

Taught by

Adam Chraibi

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