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Tecnológico de Monterrey

Family Businesses: Entrepreneurship and Leadership to Transcend

Tecnológico de Monterrey via edX Professional Certificate

Overview

Did you know that family businesses across the world drive development in each region and country? Did you also know that they perform better in sales and return on revenue than nonfamily firms, and that they are more innovative and enterprising? But, all of this is usually true if they manage to transition from one generation to the next. And that is their greatest challenge. How can they transcend the family enterprise from generation to generation?

This Professional Certificate program focused on entrepreneurship and family businesses answers this and other questions, while providing you with the necessary key drivers to assure the successful transcendence of your business over time.

Nowadays, it is becoming increasingly common for large family businesses, such as the Norwegian family firm LEGO, to seek a new profile for family or nonfamily CEOs, who not only master knowledge of finance and business administration, but also have a robust profile in knowledge, skills and experience in family businesses. Therefore, the family entrepreneurship courses of this professional certificate program will provide you with the knowledge and skills to:

  • Lead and manage family enterprise;
  • Develop the generation of millennials to become good owners and young entrepreneurs;
  • Develop an entrepreneurial mindset;
  • Establish family business governance bodies and be able to apply sustainability and succession models;
  • Be enterprising and innovate inside and outside the family business creating a strategic management.

The Center for Entrepreneurial Families and the School of Business of Tecnológico de Monterrey is the ideal Institution for obtaining this knowledge:

  • Tecnológico de Monterrey is ranked number 1 in Mexico and 6th in Latin America, according to Times Higher Education (THE) 2016.
  • It is number 1 in Mexico and 3rd in Latin America, according to BRICS and Emerging Economies 2017.
  • It is among the Top 25 in The Princeton Review: Top Schools for Entrepreneurship Ranking 2017, placed 17th out of 300 North American universities.
  • Instructors at the Center for Entrepreneurial Families are highly qualified and internationally renowned, forming part of the global project STEP for family enterprising.
  • EGADE Business School is the top Business School in Latin America for its MBA, according to the América Economía ranking.

If you obtain the Professional Certificate offered by this family business program, you will have the strategies, tools and models to achieve success in your enterprise.

Syllabus

Courses under this program:
Course 1: Fundamentals of Entrepreneurship in the Family Business

Learn best practices, entrepreneurship and innovation models and how to take advantage of the strengths of the family business in order to achieve success. During this course you will carry out a transgenerational entrepreneurship project.



Course 2: Leadership in the family business

Learn the dynamics of family businesses, in order to apply the skills, tools and instruments that involve leading and orchestrating a successfully family business.



Courses

Taught by

Fernando Sandoval Arzaga, Luis Antonio Marquez-Heine, Juan Pablo Murra Lascurain and David Salvador Xotlanihua González

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