A/B Testing Courses and Certifications

Common Pitfalls of A/B Testing and How to Avoid Them

Explore common A/B testing pitfalls and learn strategies to analyze results, balance speed with significance, and maintain data integrity in simultaneous experiments.

• YouTube
• 57 minutes
• On-Demand
• Free Video

A/B Testing in Python

Learn the practical uses of A/B testing in Python to run and analyze experiments. Master p-values, sanity checks, and analysis to guide business decisions.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

A/B Testing in R

Learn the basics of A/B testing in R, including how to design experiments, analyze data, predict outcomes, and present results through visualizations.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

A/B Testing and Experimentation for Beginners

5806 ratings at Udemy

Learn how to improve Landing Pages, Conversion Rate and Marketing ROI with AB Testing and Data Driven Decisions.

• Udemy
• 1 hour
• On-Demand
• Paid Course

Complete Course on A/B Testing with Interview Guide

982 ratings at Udemy

AB Testing, Multivariate Testing, Multi-armed Bandit, Mock Interview Questions, R Coding, Statistics, Hypothesis Testing

• Udemy
• 2 hours 27 minutes
• On-Demand
• Paid Course

A/B Testing in Python

524 ratings at Udemy

Learn How To Define, Start, And Analyze The Results Of An A/B Test. Improve Business Performance Through A/B Testing

• Udemy
• 2 hours 57 minutes
• On-Demand
• Paid Course

Coding for A/B testing: Run more AB tests, find more winners

353 ratings at Udemy

Learn HTML, CSS, JS & data tracking for website AB testing and build your own AB tests without the help of a developer

• Udemy
• 8 hours 20 minutes
• On-Demand
• Paid Course

Google Optimize Course 2022

93 ratings at Udemy

Learn how to create A/B test, Multivariate Test, Redirect Test and Personalization for Conversion Rate Optimization

• Udemy
• 1-2 hours
• On-Demand
• Paid Course

Better Software Through Measurement

35 ratings at Pluralsight

This course will show you how to generate recommendations for your users, filter messages based on users' preferences, decide which web page performs best, keep track of timings in your application, and discover groups among items. These techniques are…

• Pluralsight
• 1 hour 37 minutes
• On-Demand
• Free Trial Available

The Art of A/B Testing for Web Design

20 ratings at Pluralsight

In this Web Design tutorial, we'll learn how to utilize A/B testing. Software required: Adobe Photoshop CC 2014, Sublime Text 2.

• Pluralsight
• 1 hour 41 minutes
• On-Demand
• Free Trial Available

USENIX

Being Intentional: AB Testing and Data Minimization - PEPR '24

Explore data minimization techniques for AB testing, focusing on statistical approaches that don't require linking to individual customer IDs, promoting privacy-conscious analytics practices.

• YouTube
• 19 minutes
• On-Demand
• Free Video

Platform Engineering

Building an Experimentation Culture: Beyond the Platform

Discover strategies to foster a robust experimentation culture beyond platform implementation. Learn to overcome common obstacles and create an environment that embraces data-driven decision-making through A/B testing.

• YouTube
• 15 minutes
• On-Demand
• Free Video

Data Council

Beyond Simple A/B Testing - Advanced Experimentation Tactics

Explore advanced A/B testing strategies like Multi-Armed Bandits and Switchback Experiments to enhance data-driven decision-making and product development.

• YouTube
• 39 minutes
• On-Demand
• Free Video

Data Council

Case Studies from a Methodologist on an Experimentation Platform

Explore Microsoft's A/B testing methodologies, focusing on statistical evaluation and simulation frameworks, and learn about their variance reduction estimator's impact on service efficacy.

• YouTube
• 30 minutes
• On-Demand
• Free Video

Data Council

Scaling Experimentation to 20 Billion Users

Discover insights on scaling experimentation to billions of users, learn best practices, and explore lessons from Statsig's rapid growth in product analytics and decision-making.

• YouTube
• 14 minutes
• On-Demand
• Free Video