With digital transformation, products and business models in today's competitive environment are increasingly being transformed by technology. This new digital economy places information technology (IT) at the centre of firm strategy and operations, and requires a new breed of IT managers and leaders who can examine technology through a business lens.
The Business Technology Management Specialization will empower you with knowledge of the IT domain, project management, leadership and team building skills, and functional and analytical skills. These skills are critical skills for leveraging technology to create competitive advantage.
This Specialization will introduce you to the IT-powered digital transformation that business are going through. It will enable you to understand how insightful executives leverage IT to create value and understand the competitive dynamics of industries that consume significant technology.
It will also introduce you to Business Analytics in a world of digital media, including the right toolscape, like being able to run the Analytics Desktop with leading tools like RStudio and GitHub.
Finally, this Specialization will introduce you to customer analytics and enable you to develop an appreciation of problem-solving, data collection, prediction and optimization that can be enabled using digital media tools.
Video: Professor Deepa Mani speaks about the Specialization
Deepa Mani, M Rammohan Rao, Ramabhadran Thirumalai, Ramnarayan Subramaniam and Sudhir Voleti