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Instagram Strategy for Business Growth

via Domestika


Learn a proven method to generate brand awareness and build meaningful relationships with your audience
  • Introduction
  • The Dragon Framework to Create Irresistible Content
  • Putting the Dragon to Action
  • Secret Sauce
  • Final project
Are you ready to learn a proven method to make a lasting impression, generate attention, and long-term brand awareness? Learn what to post, when to post, and how to post it on Instagram with the help of Dot Lung, the self-proclaimed Mother of Social Media Dragons, who has helped develop digital marketing strategies for clients such as OFFF Festival, Wix, Sonar, and Facebook.

Get the trade secrets of the Dragon’s Formula to create irresistible content that makes your brand stand out. Learn how to create a strategy for your business and navigate the digital world like a pro.


  • Introduction
  • What Will We Do in the Course
  • Influences
  • SCALE - Sales, Solutions, Scalling: Dragons With Scales to Scale
  • NICHE CLARITY - Everyone Is Not Your Customer!
  • Having a F****** OPINION to Increase Engagement
  • RELATABILITY - Create Evergreen Content
  • DIALOGUE - WTF Is Social Media Anyway?
  • Introduction to the Dragon Formula
  • Content Strategies to GIVE REAL VALUE
  • Instagram Channel Strategy
  • Creating the Calendar
  • Creating the Posts I - How To Create A Carousel Post
  • Creating the Posts II - How To Create an Image Post and Story
  • Creating Posts III - How to Create Stories that Sell
  • Post It Baby! - Caption It! Hashtag It! Post It!
  • Engagement Pods, Bots and Tricks.
  • Making Meaningful Connections (On and Offline)
  • Measuring Results: Metrics that Matter
  • Build Your Dragon!

Taught by

Dot Lung


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