I tracked down as many free certificates as I could, including certificates from companies like Google, Facebook, LinkedIn Learning, Twitter, and Semrush. I will keep updating this list as new offerings appear. Do let me know in the comments if you find more!
Click on a category to jump to the corresponding section and resources.
Early this year, I explored Google courses and training programs. In my research, I identified 600+ courses with free certificates and badges on different Google learning platforms. Topics include online business, digital marketing, Google analytics, Google cloud.
Google Analytics Academy provides 6 courses about Google Analytics, Google Data Studio, and Google Tag Manager. Each course includes a series of videos and assessments. After getting a score of 80% or higher on each assessment, you can earn a certificate of completion. Certificates are automatically added to your Google Analytics Academy profile and can be shared on your Linkedin resume.
SEO, or Search Engine Optimization, is the process of optimizing content to be discovered by search engines through organic traffic. SEO is an important method for Digital Marketers as it’s free to obtain consistent organic traffic for your business.
Linkedin Marketing Labs has launched several learning paths and certifications to help you market with Linkedin. You can take these certification exams, get awarded credentials and share them on your Linkedin profile.
Content marketing is creating, publishing, and distributing content for a targeted audience online in a variety of formats including news, videos, e-books, email newsletters, blogs, how-to guides, podcasts, etc. You can browse Class Central’s Content Marketing catalogue to search for your favorite courses.
With a background in Health Statistics and Sociology, she has built a career path in Data Analytics. She joined the team as a Data Analyst and is helping Class Central to improve its services for global MOOC learners.