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LinkedIn Learning

Print Production: Digital and Variable Data Printing

via LinkedIn Learning

Overview

Learn about the possibilities and limitations of digital printing and working with variable data.

Syllabus

Introduction
  • Welcome
  • What you should know before watching this course
  • Using the exercise files
1. Defining Digital Printing
  • What constitutes digital printing?
  • Types of digital printing devices
2. Types of Jobs That Are Appropriate for Digital Printing
  • Short print runs
  • Unique sizes and substrates
  • Fine-art printing (giclée prints)
3. Design Considerations
  • Stock considerations
  • Finishing considerations
4. Digital Color
  • Digital color considerations
  • Digital color advantages
5. Large-Format Output
  • Working at a reduced size
  • Image resolution
6. Variable Data
  • Basic principles of variable data publishing
  • Why digital printing and variable data go hand in hand
  • Exercise: InDesign Data Merge for text
  • Using InDesign Data Merge with images
7. Beyond Paper
  • Extended capabilities of digital printing
  • Eat your mistakes: Edible printing
Conclusion
  • What I hope you've learned
  • Next steps

Taught by

Claudia McCue

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