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Skillshare

Create Irresistible YouTube Thumbnails with Canva

via Skillshare

Overview

There are really 2 things you can influence to get more views on YouTube:

1/ Optimize your Titles with the right keywords

2/ Create Thumbnails people would want to click on

This class is all about this number 2/.

Indeed, in this class we are going to show you how to create irresistible thumbnails with Canva. Thumbnails that will give people a good reason to click on your videos!

We will be using Canva to reproduce the thumbnails of 2 of our best performing videos on YouTube. So we will be working with real life projects and real time performance indicators.    

We want to be very hands on with this class!

This class is for everybody and you can follow along with the Free version of Canva!

Ronny & Diana, will be your hosts for this course.

A bit about us:

Ronny works at Canva as the Head of Communities and have been creating courses about Canva for over 2 years now. He runs 4 Facebook groups for Canva + his own community together with Diana. All of these are, of course, about Canva and how to become a better designer with Canva.

Diana is a Canva Brand Ambassador (a Canva Certified Creative) and creates online courses about different topics like Instagram marketing, photography, personal branding and Canva.

The objective of this class is to help you create better thumbnails. Thumbnails that will get you more videos for your videos.

We will be using Canva from our computers, but you can also follow along with only your phone.

The class is going to be a mix between thumbnail theory and strategies, but also hands on practice in Canva where we will be designing your thumbnails.

This is going to be fun!

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Class Outline:

  1. Diana will start by introducing you to some hot 2020 Trends for Thumbnails
    We will analyze what works for 10-15 of our favorite YouTubers. Don't miss this lesson!

  2. Ronny will reveal his 2 main Thumbnail Strategies
    Plus a bunch of different thumbnail good practices that have been working for us

  3. Diana will then use Canva to recreate our 1st thumbnail
    The thumbnail we have picked for this lesson is the one from our best performing video during the last 28 days on YouTube.

  4. Ronny will also recreate his thumbnail with Canva
    And here we will be focusing on the thumbnail of the video with the highest Click Through Rate per impression on our YouTube channel.

  5. Ronny will present the class project

So that's what we have for you in this course! Put on some warm socks or your favorite shorts if it's hot where you live, and let's get started!

Oh! and if you'd like to take some classes in Spanish, I suggest you check out Diana's Skillshare profile: https://www.skillshare.com/user/dianamunoz

Syllabus

  • 1 Introduction: Why Thumbnails matter?
  • Trends and inspiration
  • 2020 Thumbnail Strategy
  • Recreate Diana's Thumbnail w/ Canva
  • Recreate Ronny's Thumbnail w/ Canva
  • Class Project

Taught by

Ronny Hermosa

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