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Google

YouTube Music Certification

Google via Skillshop

Overview

This course covers content and channel strategy, channel branding and promotions, different content types, official artist channels, promotions, engagement, analytics including music analytics and insights, business and revenue aspects such as making money on YouTube, the ad-serving model, revenue assessment, subscriptions, rights management including copyright, rights management on YouTube, assets, policies, claims, and concludes with a certification assessment. The course is designed for individuals interested in gaining expertise in YouTube music content creation, promotion, analytics, revenue generation, and rights management.

Syllabus

  • Start here Optional
    • [Optional] Take a pre-course survey
  • Content and channel strategy Optional
    • Channel branding and promotions
    • Discovery
    • Content types and value
    • Official Artist Channels
  • Promotions and engagement Optional
    • Promotions
    • Engagement
  • Analytics Optional
    • YouTube Analytics
    • Music analytics and insights
  • Business and revenue Optional
    • How to make money on YouTube
    • Ad-serving model
    • Revenue assessment
    • Subscriptions and other ways to earn
  • Rights management Optional
    • Copyright
    • Rights management on YouTube
    • Assets
    • Policies and claims
  • Certification Assessment
    • YouTube Music Assessment

Reviews

5.0 rating, based on 5 Class Central reviews

Start your review of YouTube Music Certification

  • great"The course provided an extensive understanding of the subject matter, offering insightful perspectives through interactive lectures and practical assignments. The well-structured curriculum facilitated a comprehensive grasp of key concepts, enabling the development of critical thinking skills and fostering a collaborative learning environment. However, certain areas could benefit from more in-depth exploration, and occasional technical issues hindered seamless engagement. Overall, the course contributed significantly to my academic and professional growth, equipping me with valuable knowledge and skills that are applicable in real-world scenarios."
  • Urrel Samuel
    this was a really helpful and everyone who wants know how to make there own channel
    should try this
    so if u really want to built up your skills about YouTube don,t hesitate
  • Anonymous
    This course is very informative and is very helpful in understanding the criteria. Very useful if you want to learn what to do and how to do it. I definitely recommend
  • Anonymous
    This course is very valuable for YouTube bloggers and users .It provides a vast range of knowledge and queries.
    Thanks n Regards.
  • Anonymous
    The course was so educational, I've learn a lot of rebranding a channel, artist must focus on audience when they release a new project. And about a short video that will play before the playlist

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