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Udemy

Maximize Your Reach: The Ultimate Guide to YouTube Marketing

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Overview

YouTube Expert Advices and Practical YouTube training: HOW TO PLAN YOUR YOUTUBE MARKETING SUCCESS?

What you'll learn:
  • YouTube Terminology
  • How Can You Use YouTube to Market Your Business?
  • What Kinds of Promotional Videos Should You Produce?
  • YouTube Marketing Strategy
  • Who Is Your Customer?
  • What Does Your Customer Want or Need?
  • What Type of Video Content Is Best for Your Goals?
  • Tips for Producing More Effective YouTube Videos
  • Tips for Generating Sales
  • Converting search traffic into suggested traffic
  • Tracking Performance of your videos
  • Why Tracking Is Important
  • Measuring Views
  • Tracking Conversions and Direct Sales
  • Marketing Your YouTube Videos
  • Strategy of 30
  • Tips to get more YouTube views and subscribers
  • The easiest way to build confidence in your speaking…
  • How to Add Responsive YouTube Videos to Any Website
  • Getting more Views or subscribers by outsourcing
  • Create Creative Video
  • Create Video Playlists
  • Optimizing Your Videos for Search
  • YouTube Monetization
  • YouTube Partner Program
  • Copyright rules
  • How do I start YouTube live?
  • How to Live Stream On YouTube
  • What is the formula for unlimited video ideas?
  • Is YouTube live streaming free?
  • How to make money on YouTube live?
  • How to promote YouTube Live Stream
  • How to create and recreate a live broadcast
  • What is the best free software encoder for YouTube Live Stream
  • Tips to succeed with YouTube Live
  • How to get the most from Your Live Stream?
  • Examples of how you can use YouTube Live
  • Types of YouTube live stream
  • Why you should go for YouTube live

Attention marketers, business owners, and aspiring digital entrepreneurs!

Are you looking to use YouTube to grow your business but not sure how to plan your marketing strategies?

Are you ready to tap into the power of the world's second-largest search engine and take your marketing to the next level?


Introducing: "Maximize Your Reach: The Ultimate Guide to YouTube Marketing."

This comprehensive course will equip you with the knowledge and skills to effectively plan and execute your YouTube marketing strategies.

You will learn how to harness the full potential of YouTube as a marketing tool, and how to create, post, and manage videos that engage and convert your target audience.

From general marketing advice to specific technical instructions, this course covers it all.

Say goodbye to random video postings and hello to a cohesive and effective YouTube marketing plan.

With the tools and strategies you'll gain from this course, you'll be able to drive more traffic, increase sales, and promote your products online like a pro.

Don't miss out on this opportunity to take your marketing to the next level.


What you'll learn?


  1. YouTube Marketing Strategy Development: Students will learn how to create a well-defined YouTube marketing strategy tailored to their business needs. This includes understanding their target audience, identifying the types of videos that resonate with their goals, and leveraging various content approaches like instructional videos, product presentations, customer testimonials, and more.

  2. Effective Video Production: The course covers essential video production techniques, including tips for keeping videos engaging, concise, and focused. Students will discover how to use teleprompters, maintain viewer attention in the crucial first few seconds, and ensure their videos are fresh and updated to maintain audience interest.

  3. Optimizing Videos for Search and Promotion: Students will gain insights into optimizing their videos for better search visibility. This includes techniques for crafting compelling titles, using relevant keywords in video descriptions, tags, and filenames, as well as strategies for audience retention, views, subscribers, likes, dislikes, comments, and more. They'll also learn about promoting their YouTube videos effectively, from running contests to collaborating with other channels.

  4. YouTube Monetization and Copyright: The course delves into YouTube monetization options, such as the YouTube Partner Program, and educates students on the minimum eligibility requirements. Additionally, students will learn about copyright rules, Fair Use, Creative Commons, and how to handle copyright claims, ensuring they navigate potential legal issues successfully.

  5. YouTube Live Streaming: The course provides a comprehensive overview of YouTube Live streaming. Students will learn how to plan webinars, set up live broadcasts on the YouTube platform, and promote their live streams. They'll also gain insights into strategies for successful live sessions, including live tutorials, Q&A sessions, product demonstrations, and more. The course equips students with the skills to harness the power of real-time interaction with their audience.

COURSE CURRICULUM:

Section 1: YouTube Strategic Planning Secrets

Course Introduction

Terminology

How Can You Use YouTube to Market Your Business?

What Kinds of Promotional Videos Should You Produce?

YouTube Marketing Strategy

Developing Your YouTube Marketing Strategy

Defining YouTube’s Role in Your Marketing Strategy

Who Is Your Customer?

What Does Your Customer Want or Need?

What Type of Video Content Is Best for Your Goals?

Infomercials are a very popular approach

Instructional or how-to Videos

Product Presentations and Demonstrations

Real Estate Walk-Throughs

Customer Testimonials

Company Introductions

Expert Presentations

Company Seminars and Presentations

Comedy

Tips for Producing More Effective YouTube Videos

Remember that you have about five seconds

Use a Teleprompter

Keep your videos short enough

Stay Focused

Keep It Fresh and Updated

Outsourcing Video Production

Tips for Generating Sales

Converting search traffic into suggested traffic

What can you do to get your videos suggested to more viewers?

Tracking the Performance of your videos

Why Tracking Is Important?

Planning Future Activities

Measuring Views

Tracking Conversions

Tracking Direct Sales

Marketing Your YouTube Videos

YouTube ads

Target Your Content

Write a Compelling Title

Pick the Best Thumbnail Image

Run a Contest

Collaborate and/or cross-promote with another channel

Connect with social media influencers

Strategy of 30

Tips to get more YouTube views and subscribers

The easiest way to build confidence in your speaking… (+ homework assignment)

Getting more Views or subscribers by outsourcing

Sharing YouTube videos

Hide a Video

How to Add Responsive YouTube Videos to Any Website?

Create Creative Video

Prepare a detailed script and do a couple of run-throughs first

Create Video Playlists

Optimizing Your Videos for Search

Title

Keywords in description

Tags

Audience retention

Views

Subscribers

Likes and Dislikes

Comments

Use keywords smartly

Consider using a number in the title

Optimized Video Filename

Always Include a ‘Call to Action in Your Videos

Check Your Audio Quality

YouTube Monetization

YouTube Partner Program

Minimum eligibility requirements to join

Copyright rules

What is Fair Use?

What are Creative Commons?

How can rights holders make copyright claims?

What action does YouTube take for copyright infringement?

Final words


Section 2: How to Start a Successful YouTube Channel for Your Business Quickly

Course Introduction

How to choose the right niches for your YouTube Channel?

Create a YouTube Channel from Scratch

How to Verify the YouTube channel?

How to find and download popular and free YouTube videos?

What Software and Sources do we need to get started with YouTube?

What Hardware do we need to get started with YouTube?

Video Editing Basics

Video Editing Process

How to upload the video to YouTube properly?

YouTube SEO for Beginners

Promoting your YouTube Channel and Videos for free

Tips, Tricks, and Strategies you must use to grow your YouTube Business

Course assignment

Your Next Steps on YouTube Journey

Final words and Thank you


Section 3: YouTube LIVE STREAMING

Promo Video

Introduction

Why you should go for YouTube live

Types of YouTube live stream

Examples of how you can use YouTube Live

The Power of Webinars

Webinar Planning Checklist

Webinar promotion

Live tutorials

Q&A sessions

Live Product demonstrations

Get the Most from Your Live Stream

How to promote your YouTube livestream

Tips to Succeed with YouTube Live

Let's go live – Step-by-Step setup tutorial

Creating live broadcasts on the YouTube platform

The formula for unlimited video ideas

Conclusion

BONUS LECTURE - How to find your trending niche?


Don't waste your time, enroll in the YouTube Marketing Planning with Technical Section Course today.

I will see you inside.

Taught by

Dejan Majkic

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4 rating at Udemy based on 34 ratings

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