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YouTube

How to Scale a Mission-Driven Brand

SXSW via YouTube

Overview

Learn how to scale a mission-driven brand by gaining insights from the founder of Supergoop! and her early-stage investor. Discover strategies for innovating a category, changing consumer behavior, and growing revenue while staying true to your mission. This course covers finding retail partners, creating healthy changes, collaborating effectively, investing in people, and launching during challenging times. The intended audience for this course includes emerging entrepreneurs prioritizing mission-driven businesses and those interested in scaling a brand with a strong social impact.

Syllabus

Intro
Our Story
Finding Retail Partners
Staying True to Your Mission
Creating Healthy Changes
Collaborating with Holly
Why Holly likes to be handson
How to find the right partners
How to invest in people
Launching during the pandemic
Being spontaneous
Be patient

Taught by

SXSW

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