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University of Leeds

Create a Professional Online Presence

University of Leeds and Institute of Coding via FutureLearn

Overview

Create the right impression with employers through your social media presence

How we present ourselves online is becoming increasingly important, both personally and professionally.

This two-week course will help you explore the various elements that make up your professional online presence, and how to build your digital identity without affecting your employability.

With expert guidance, you’ll learn how to present yourself in the most professional light and discover how to make your online presence have the greatest impact for the right reasons.

Discover the online platforms that best suit your career

From Facebook to Instagram and beyond, you’ll explore which online platform suits your needs to build a professional persona.

You’ll also develop an actionable plan to make your online profiles work in your favour.

Learn online reputation management

You’ll consider your privacy and security settings, and understand that distinct types of posts might impact different audiences.

You’ll also examine the ways in which conduct and tone can impact your professional reputation online.

By the end of the course, you’ll understand the importance of your online presence and how it can either help or negatively impact your employability.

This course is part of the Skills to succeed in the Digital Workplace ExpertTrack, where you’ll learn from the University of Leeds in collaboration with the Institute of Coding to improve your skills in the digital workspace.

This course is designed for people who have some digital skills but would like to build on them. You may be looking to improve your career prospects or you want to boost your confidence in using digital technology in the workplace.

Taught by

Meg Pickard

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