Google Analytics for Beginners
Google via Independent
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Overview
Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You'll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to analyze basic Audience, Acquisition, and Behavior reports, and set up goals and campaign tracking.This course covers Google Analytics primarily for measuring website traffic. To learn about new capabilities that bring app and web analytics together, visit Analytics Help.
Syllabus
Unit 1: Introducing Google Analytics
- Lesson 1: Why digital analytics?
- Lesson 2: How Google Analytics works
- Lesson 3: Google Analytics setup
- Lesson 4: How to set up views with filters
- Lesson 1: Navigating Google Analytics
- Lesson 2: Understanding overview reports
- Lesson 3: Understanding full reports
- Lesson 4: How to share reports
- Lesson 5: How to set up dashboards and shortcuts
- Lesson 1: Audience reports
- Lesson 2: Acquisition reports
- Lesson 3: Behavior reports
- Lesson 1: How to measure Custom Campaigns
- Lesson 2: Tracking campaigns with the URL Builder
- Lesson 3: Use Goals to measure business objectives
- Lesson 4: How to measure Google Ads campaigns
- Lesson 5: Course review and next steps
Taught by
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Reviews
4.6 rating, based on 104 Class Central reviews
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I recently completed the Google Analytics for Beginners course, and I must say it was an excellent learning experience. This course is designed for individuals who have little to no prior knowledge of Google Analytics, and it serves as a comprehensi…
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I never thought that I will get this quality course for free. I was able to learn something new that I didn't know previously and I recommend learning and gaining basic knowledge about google data analytics in this rapidly growing digital marketing era.
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The course is very beginner friendly. The approach is very simple, comprehensive, and direct to the point. All topics a beginner must learn were run-through and demos were very interactive and really provide a hands-on experience that we, as newbie and has zero knowledge on the topic would really appreciate to have. Surprisingly the course was packed with lots of information but not to point of exhaustion. The assessment at the end of each module also helped in reiteration. The division of the topic was also properly assigned in an order where you will be taking the information that is not overwhelming.
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The goal of this certificate is to help students understand how to analyze and process data to gain key business insights. In particular, by the end of this Google certification, you’ll be able to: Perform all tasks required as a junior data analy…
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The training was excellent because the presenter used real-life experiences to show how to improve my sales. At the end of the training session, all the materials were made available to reread whenever I want. The presenter’s style was engaging, fun, and professional.”
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I recently completed a Google Analytics course aimed at beginners, and I must say it exceeded my expectations in every way. The course provided a solid foundation for understanding and harnessing the power of Google Analytics, making it an invalua…
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it was fun . i enjoyed the transcript and videos . it really helped me . the demo account also. you should try it out
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I recently completed an online course on Google Analytics, and I must say it was an incredibly enriching experience. The course, offered by [Insert Course Provider Name], provided a comprehensive understanding of Google Analytics, covering everythin…
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I recently completed the Google Analytics for Beginners course, and I must say it was an excellent learning experience. This course is designed for individuals who have little to no prior knowledge of Google Analytics, and it serves as a comprehensi…
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Those who intentionally looking for have to try it “Good to be updated on the changes that have taken place. Top marks for the instructor.” “Overall the course is going to be very useful in my day to day job.” “Really well done; made a dry subject really interesting, and clearly has a passion for traffic management that shone through!
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Highly recommended course with valuable information. Recommending this course for everyone. Informative and can be understand easily. Simple language.
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It was awesome. The way google explains is just awesome. I learnt about a lot of ads. How they work and it's features. How a ad is displayed by google and presented to us which forces us to click the link. Google also has Google Analytics to help in this case too and the tutorial was also good. I hope it also had exercises to work it, which could check the knowledge of the user and suggest the part from which he should start. Still it is a great effort by Google
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I recently completed a Google Analytics course and I must say it was an incredibly valuable learning experience. The course provided a comprehensive overview of Google Analytics and its various features, giving me a solid foundation to analyze websi…
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Overall, I would highly recommend this course to anyone looking to expand their knowledge in this field. The course is well-designed, engaging, and provides valuable insights that are applicable in real-life scenarios. I'm grateful for the opportunity to take this course and for the knowledge gained from it.
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The goal of this certificate is to help students understand how to analyze and process data to gain key business insights. In particular, by the end of this Google certification, you’ll be able to: Perform all tasks required as a junior data analy…
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This course is very accessible, and it teaches you how people use your website. This beginner's course teaches you the basics, such as tracking where visitors come from, what they do on your site, and how well your site is performing.
It’s great for business owners, marketers, or anyone who wants to improve their website. You’ll learn to set up reports, see what works, and use the data to make better decisions for your site. The course is simple and practical, so you can apply what you learn immediately. -
it is the pleasure too be the part of this course ,this increase my knowledge for the google Analytics and also show me a more better thinking on the base of the real better software data and really very amazing for the assignment work sheet in the middle of the course.
I love to be the part of the more course like this .
thankyou for creating this type of course and great explanation by you .
please, help me to access the certificate for the course . -
The Google Analytics for Beginners course is well-structured with clear explanations of key concepts like tracking, reports, and dashboards. The tutorials are easy to follow, making it a great starting point for beginners. More interactive elements would improve the learning experience.
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A great beginner course! The overall learning experience was indeed insightful and gave a better understanding of analytics and marketing. I would recommend this course to anyone who wants to begin learning about analytics and its diversity through Google Analytics.
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This week I've studied "Google analytics for beginners". Although I've studied GA various times previously, from different resources, including the beginner and the advanced courses on "Google Analytics Academy". No course could beat this one or come close to it.
It goes on an overview about different parts and reports of GA with specific questions and to answer; what this part is trying to answer? Why this part do exist? Then it goes further to explain the settings on the account level, the property level, and the view level. With a more extensive focus on traffic sources and different types of goals.