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Healthcare Innovation and Entrepreneurship

Duke University via Coursera

1 Review 1915 students interested
Found in Entrepreneurship
  • Provider Coursera
  • Cost Free Online Course (Audit)
  • Session In progress
  • Language English
  • Certificate Paid Certificate Available
  • Effort 5-7 hours a week
  • Start Date
  • Duration 6 weeks long
  • Learn more about MOOCs

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Overview

This interdisciplinary course focuses on sustainable innovation, introducing entrepreneurial students to the realities of problem identification and solution design within the complex world of healthcare.

Syllabus

Innovating in Healthcare
-How do physicians see and interpret the patient? Can physicians observe without judging? Are there more cost effective ways of disease prevention and treatment? What role does innovation play? How can an entrepreneurial approach improve healthcare?

Finding What's Needed
-What are the key elements of disease fundamentals? What are our treatment options? What is the most objective method to observe and document the disease process? Can treatment methods be understood through process improvement?

Prioritizing Needs
-What is the full cycle of care? How do you prioritize needs? How do you specify needs? How do you prepare a Need Statement?

Sizing Up the Market
-Who are your stakeholders? Can you identify them? Are all stakeholders equally important? How do you analyze a market? What methods and sources do you use?

Designing an Innovation
-What approaches work best for design creation? Is "Brainstorming" an actual process? How do you select the "best fit" design from competing choices? How do you assess the operating environment? Is regulation always bad? Do you have a reimbursement plan?

Gaining Commitment
-How do you gain commitment from your stakeholders? Do you have the tools to advocate for your proposal? Do you have a viable business model?

Taught by

Bob Barnes and Marilyn M. Lombardi

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Review for Coursera's Healthcare Innovation and Entrepreneurship
5.0 Based on 1 reviews

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Tamon K
5.0 3 years ago
by Tamon completed this course, spending 3 hours a week on it and found the course difficulty to be hard.
Highly recommendable for the people interested in the development or the marketing of medical devices/services. Pharmaceuticals are out of the scope.
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