Making User Experience Happen as a Team
Overview
Learn tips and tricks that can help you make your teams more effective and user-centric. Discover how to integrate with development teams and communicate the value of UX.
As a UX design professional, you want your team to be user-centered—doing usability testing, site visits, early prototype testing, or other user research—but they may not see the need. For example, many developers tend to systemize rather than empathize. They approach problems in a logical way and find it hard to see the emotional side to issues. Most users, in contrast, have a more complex relationship with the software they use. They have emotional responses to working with your product.
In this practical course, look at what it takes to help systemizers to empathize, and how you can best integrate with development teams, communicate the value of UX to business-oriented team members, and cultivate executive champions. Upon wrapping up this course, you'll have a better understanding of how to help your colleagues grasp the importance of user experience—which, in turn, can help make design decisions a bit easier.
As a UX design professional, you want your team to be user-centered—doing usability testing, site visits, early prototype testing, or other user research—but they may not see the need. For example, many developers tend to systemize rather than empathize. They approach problems in a logical way and find it hard to see the emotional side to issues. Most users, in contrast, have a more complex relationship with the software they use. They have emotional responses to working with your product.
In this practical course, look at what it takes to help systemizers to empathize, and how you can best integrate with development teams, communicate the value of UX to business-oriented team members, and cultivate executive champions. Upon wrapping up this course, you'll have a better understanding of how to help your colleagues grasp the importance of user experience—which, in turn, can help make design decisions a bit easier.
Syllabus
Introduction
- Welcome
- Getting things done
- Managing workload
- Integrating with teams
- Empathizers and systemizers
- Foot in the door
- Earning respect
- Own the user experience
- Dollars, dollars, dollars
- UX as a brand
- The danger: Too much work
- Resources for teams you can't help
- First say no
- Speak from data, not opinion
- Influencing without authority
- UX maturity model
- Cultivate executive champions
- Justify your budget
- Next steps
Taught by
Chris Nodder
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