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LinkedIn Learning

Storytelling for Social Media using Adobe Spark Video

via LinkedIn Learning

Overview

Learn how to create sharp-looking videos with Adobe Spark Video, an easy-to-use video storytelling application for desktop and mobile.

Syllabus

Introduction
  • Using Adobe Spark Video to create social media content
1. An Introduction to Adobe Spark Video
  • Why Adobe Spark Video for social media?
  • Branding yourself and doing your research
  • Understanding mission and intention
  • Identifying your target audience
  • Determining brand visual identity
  • Defining your content marketing strategy
2. Getting Setup
  • Designing your brand in Adobe Spark
  • Gathering assets
  • Planning your videos
3. Making a Video for the General Social Media Audience
  • Writing and storyboarding
  • Starting a Project
  • Adding and adjusting text
  • Adding visuals
  • Adding music
  • Making timing adjustments
  • Finishing the video
  • The final video
4. Making a Video for a Niche Audience
  • Writing and storyboarding
  • Adding text, visuals, and music
  • Making timing and text adjustments
  • The final video
Conclusion
  • Next steps

Taught by

Ashley Kennedy

Reviews

4.6 rating at LinkedIn Learning based on 86 ratings

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