Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

The Hong Kong University of Science and Technology

Protecting Business Innovation

The Hong Kong University of Science and Technology via Coursera Specialization

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
The modern day business is bustling with ideas, products, and designs that often fail to benefit from their discoveries and inventions when they are unable to adequately protect those innovations. Protecting a business’s innovations entails essential skills, ranging from an understanding of intellectual property rights and trademark law, to the process of getting a patent. This specialization covers business law and strategy, along with other essential skills and concepts, and what they mean for protecting the innovations of a business. It starts with protecting business innovations via trademark, developed at the Hong Kong University of Science and Technology, and led by top-ranked HKUST faculty. It then introduces components of patent law and copyright law, which provides you with the tools of what is needed to submit a formal patent application and how to avoid copyright infringement. The specialization then switches gears into what it takes to create a resource based strategy through the use of a variety of resources within a business. It details how to create a virtual fortress to prevent other firms from copying your innovations. Finally, now more than ever, companies are innovating their methods and processes through technological advancements. The last part of this specialization will cover the software innovation part of copyright, and how the Digital Millennium Copyright Act (DMCA) which is a US Law, affects companies around the world.

Syllabus

Course 1: Protecting Business Innovations via Trademark
- Offered by The Hong Kong University of Science and Technology. Protecting Business Innovations Via Trademark Watch Course Overview: ... Enroll for free.

Course 2: Protecting Business Innovations via Strategy
- Offered by The Hong Kong University of Science and Technology. Protecting Business Innovations Via Strategy Watch Course Overview: ... Enroll for free.

Course 3: Protecting Business Innovations via Patent
- Offered by The Hong Kong University of Science and Technology. Protecting Business Innovations via Patent Watch Course Overview: ... Enroll for free.

Course 4: Protecting Business Innovations via Copyright
- Offered by The Hong Kong University of Science and Technology. Protecting Business Innovations Via Copyright Watch Course Overview: ... Enroll for free.

Courses

Taught by

Theodore Henry King CLARK

Reviews

5.0 rating, based on 1 Class Central review

Start your review of Protecting Business Innovation

  • Anonymous
    I'm very glad to join this course in this platform, it is too good to understand and explained everything in detail. I understood more than what I expected

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.