This course covers the elements of entrepreneurship, building the right team, creating a business plan, developing a marketing strategy, and financing a new venture. Students will learn how to effectively manage a small business, including essential skills such as team building, strategic planning, and financial management. The teaching method includes lectures, readings, case studies, and practical assignments. This course is designed for aspiring entrepreneurs, small business owners, and individuals interested in learning about small business management.
Overview
Syllabus
- Course Introduction
- Unit 1: Elements of Entrepreneurship
- Unit 2: Building the Right Team
- Unit 3: The Business Plan
- Unit 4: Marketing Strategy
- Unit 5: Financing the New Venture
- Study Guide
- Course Feedback Survey
- Certificate Final Exam
- Saylor Direct Credit
