Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Google

Google Analytics Certification

Google via Skillshop

Overview

Showcase your ability to use Google Analytics 4 to gain valuable insights and make marketing decisions. Certified users will demonstrate an understanding of Google Analytics, including how to set up and structure a property, and use various reporting tools and features.

By earning the Google Analytics Certification, Google recognizes your ability to:

  • Setup a Google Analytics 4 property for a website or an app
  • Collect the data you need for your business and use the various reporting tools and features
  • Recognize key measurement features that can show the effectiveness of your online marketing efforts

Syllabus

Pass the assessment and earn a certification

  • Google Analytics Certification 1.3 h Required

Study Google Analytics 4 properties

Learn about Google Analytics 4 properties, including how to set up and structure a property, and use various reporting tools and features.

  • Use Google Analytics to Meet Your Business Objectives 1.7 h
  • Measure Your Marketing with Google Analytics 50 m
  • Go Further with Your Google Analytics Data 46 m

Reviews

4.5 rating, based on 54 Class Central reviews

Start your review of Google Analytics Certification

  • As someone who values data-driven decision-making and wants to delve deeper into the world of web analytics, obtaining the Google Analytics Certification was a game-changer for me. This comprehensive program not only expanded my knowledge but also p…
  • The certification consists of 50 multiple-choice questions that you need to answer in 1 and half hour. 80% is the passing threshold.

    The questions mostly consisted of a lot of basic trivia about Google Analytics and some of the other products its connected to like the Tag Manager and Advertising. If you finish the optional course materials it recommends, passing wouldn't be a problem.

    If I remember, you can re-take the test once a day if you fail. The free certificate was mailed to me a day later.
  • Profile image for Shiva Rawat
    Shiva Rawat
    I recently completed the Google Analytics Certification, and I must say that it was an extremely valuable experience. As a digital marketer, understanding user behavior and website performance is crucial, and Google Analytics is at the core of that…
  • I recently completed the Google Analytics Certification program offered by Google via Skill shop, and I must say it was an outstanding experience. The certification has proven to be a game-changer in my understanding and implementation of analytics…
  • IT was nice and useful for us to understand the concepts and have a clear view of every single topic
  • Profile image for Said G'alimjonov
    Said G'alimjonov
    Google Analytics Certification might seem daunting or complicated to some, but if you are willing to invest time and effort into learning the ins and outs of the platform, it can bring great benefits to your career or business. To start with, the…
  • recently completed the Google Analytics Certification Course, and I must say it was an outstanding experience! The course provided me with comprehensive knowledge and practical skills to effectively analyze website data and gain valuable insights.…
  • Anonymous
    Title: Comprehensive Review of Google Analytics Certificate Program The Google Analytics Certificate Program offers a robust curriculum designed to equip individuals with in-depth knowledge and practical skills in…
  • Profile image for Riya Bilwal
    Riya Bilwal
    The Google Analytics Certification provides a comprehensive understanding of web analytics and data-driven decision-making. It equips professionals with the skills to effectively measure website traffic, analyze user behavior, and optimize digital m…
  • Profile image for ᴀᴍʀɪsʜ ᴍɪsʜʀᴀ
    ᴀᴍʀɪsʜ ᴍɪsʜʀᴀ
    Completed the whole course but what next required t got certificate .There is no any option for certificate.Please help me out for this because without certificate it is just waste of my time as i completed this for just certificate.
  • I recently completed a Google Analytics course and I must say it was an incredibly valuable learning experience. The course provided a comprehensive overview of Google Analytics and its various features, giving me a solid foundation to analyze websi…
  • Profile image for Suniya Zulfiqar
    Suniya Zulfiqar
    For those seeking to learn about web analytics, the Google Analytics course is the ultimate option. Its user-friendly interface and comprehensive coverage of vital concepts such as tracking, reporting, and data analysis make it an excellent choice.…
  • Profile image for Momina Nawab
    Momina Nawab
    The Google Analytics Certification course offered by Google via Skillshop is widely recognized and highly recommended for individuals seeking to gain a comprehensive understanding of Google Analytics. This course covers various topics, including tracking implementation, data analysis, reporting, and more. It provides valuable insights and practical knowledge for effectively utilizing Google Analytics to measure and optimize website performance. Taking this course can enhance your skills and credibility in the field of digital analytics.
  • JAYANTA DHOWRAH
    The Google Analytics Certification course is an invaluable resource for anyone looking to enhance their proficiency in web analytics. The program offers comprehensive insights into tracking website performance, user behavior, and campaign success. T…
  • Profile image for Srinidhi Cheedalla
    Srinidhi Cheedalla
    Obtaining the Google Analytics Certification was a game-changer for me. It provided in-depth knowledge on tracking website data, analyzing user behavior, and optimizing digital strategies. The structured curriculum, practical exercises, and real-world scenarios offered a comprehensive understanding of the platform. This certification not only enhanced my professional credibility but also empowered me to make data-driven decisions that significantly improved our online performance. Highly recommended for anyone serious about understanding and leveraging web analytics effectively
  • It was very intresting and helful course by Google and I got more skills, Thank you Google.
    I also recommend you all done this course for free.

  • Profile image for Arslan Ahmed
    Arslan Ahmed
    Reviews of the Google Data Analytics Certificate program are generally positive, with some saying it's a great first step for beginners. The certificate includes eight courses that cover tasks a modern data analyst might perform, and some say it's a good option for people who want to build practical skills for data analysis. However, some say that the certificate isn't the end all-rounder, and that it requires more work to build a portfolio, network, and apply for jobs
  • Profile image for NIKUNJ KUMAR AGRAWAL
    NIKUNJ KUMAR AGRAWAL
    Really it is very useful for me. This course help me a lot.HOwever little difficulty held at begining ,but now it perfect and understandable ,Really appreciable course and thankuful to all,who make this couse free and easier to understand.
  • Profile image for Harish Patil
    Harish Patil
    The online certificate program I completed was an exceptional experience. The course material was well-structured, and the instructors were knowledgeable and responsive. The program was easy to navigate, and the online platform was user-friendly. I…
  • Kamlesh
    This is a very good start, through this we can learn many things and get its certificate.You guys also try it once, you will like it.

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.