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Udemy

Selling Social Media to Your Boss

via Udemy

Overview

Win Buy-In and Resources from Senior Business Decision Makers and Potential Clients

What you'll learn:
  • Shape the business argument
  • Provide evidence of buyer activity
  • Convert social media skeptics
  • Sell social media to B2Bs and B2Cs
  • Generate leads via social media
  • Selling social media through search
  • Selling to social media skeptics
  • Positioning social media as an asset
  • Tailoring your pitch to corporate culture
  • Selling social local mobile campaigns
  • And much, much more

Learn how to sell social media marketing services to senior decision makers even if they don't use Facebook, Twitter or Linkedin. If you want to sell social media campaigns to clients or convince your boss to use social media.

I have sold five and six figure social media consulting contracts to Fortune 100s, Federal Government Agencies, global nonprofits and the US Military. I have a formula for building a business case that anyone, regardless of their digital literacy, can understand and appreciate. In this course, I'll show you everything you need to know to design and deliver a winning new business pitch or proposal to your CFO.

Companies and clients alike are spending more on social media and less on traditional marketing and PR services. Are you shifting your resources as well? Are you winning your share of this exploding new business category? Get the skills you need to build an irrefutable business case for social marketing with even the most skeptical clients. As my decade of experience closing major account business with clients including Boeing, Johnson & Johnson, Toyota, UCLA, the US Dept. of Defense and dozens of small to medium size businesses.

You'll also get an arsenal of exclusive supplemental resources including a social media sales presentation template, articles on selling social media and audio resources with leading industry experts discussing how to sell social media pilot programs, online lead generation, selling social media to senior management, selling social media in the enterprise, selling social media to B2Bs and much more.

Get this online social media marketing services course and start closing social media marketing business today.

Take this course now, and learn how to sell your social marketing media services.

Taught by

Eric Schwartzman

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