Interested in taking the next step in your graphic design career? Learn what it takes to be an effective art director.
Overview
Syllabus
Introduction
- Welcome
- My brief story: Art direction
- What is an art director?
- Art director vs. a designer
- Path to becoming an art director
- Essential skills of an art director
- Responsibilities of an art director
- Directing designers
- Directing photographers, illustrators, and typographers
- Giving feedback
- Receiving feedback
- What good art directors have in common
- Case Study: Frank Lloyd Wright Foundation website
- Cast Study: Newsweek
- Next steps
Taught by
Bonnie Siegler
