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Learning Personal Branding

via LinkedIn Learning

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Overview

Start investing in the brand of you. Learn how to turn yourself into a valuable brand with these personal branding tips.

Syllabus

Introduction

Your most powerful marketing tool

1. Personal Branding Basics

Why invest in personal branding?
Creating your personal brand foundation
How to craft your personal brand story
Four tips to define a target audience

2. Personal Brand Content Marketing

Your content marketing framework
Your personal brand content calendar
Your personal brand on social media
Grow your personal brand with live streaming

3. Monetize Your Personal Brand

Five tips to monetize your personal brand
Your personal brand website
Leveraging your signature traffic builder

4. Press and Speaking Engagements

How to book speaking engagements
LinkedIn tips for personal brand building

Conclusion

Personal branding resources

Taught by

Chelsea Krost

Reviews

4.6 rating at LinkedIn Learning based on 4476 ratings

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