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Skillshare

Graphic Design for Digital - A Social Media Campaign

via Skillshare

Overview

Have you ever wondered how I create various ad sizes for Facebook and Instagram? This class explores the design process of how to design for various social media sizes. We will first create our base ad and then work through our sizing guide and adapt our ad to a multitude of different dimensions and sizes. We will be working in Adobe Illustrator. 

This class focuses on the graphic design side of digital marketing and less on the copywriting. This class shows my RAW design process and has been filmed without any preplanning with the exception of the logo and photo. I wanted to show my raw process so you can see my thinking through issues of sizing and layout. 

Join me for a class that details this critical design process and helps you think about how to layout and design your social media images for Instagram and Facebook. 

Make sure you download the sizing guide in the project section of the class to follow along. 

Syllabus

  • Class Preview
  • Base Ad Design
  • Sizing Guide
  • Facebook Sizes
  • Instagram Sizes
  • Instagram Stories
  • Exporting your Files

Taught by

Lindsay Marsh

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