What you'll learn:
- Find ways to stand out from your competitors by differentiating better than them
- Play to your strengths and confidently identify the areas that will grow your business
- Practice 3 strategic tools to strengthen your business strategy
- Avoid common mistakes & learn how top companies have successfully differentiated themselves
- Increase your value - shape a strategy to attract customers that truly value you
- Business Analysis: Fix potential disablers that could be hurting your business development
Are you interested in learning why some business strategies are better than others?
From Apple to Netflix, leading businesses and start-ups have all made their mark with a strategy that sets them apart
This course is all about learning how leading companies create successful strategies for growth - and then learning the tools and techniques to develop your own brilliant and profitable business strategies
Developing a strategy that can grow a business is an essential skill for any budding entrepreneur - whether as CEO, marketing professional, manager or consultant
Easy-to-Follow Guide
This is your guide to learning business strategy in just a few minutes - with eye-opening yet pragmatic tools that can be put to work on Monday morning
With this course you'll get a clear understanding of what makes a winning business strategy, and learn the methods to help you attract devoted customers, but also, do so without having to compete on price all the time
Master The Art of Differentiation
This course teaches you the tools, tips and techniques to help you identify and increase your differentiation so you can successfully stand out and grow your company
It's a valuable skill to learn and in this course you'll soon have it mastered.
Strategic Mentor
Tony Prouse is an enthusiastic and well-respected strategic mentor with over 30 years of hard-earned wisdom. Tony has worked closely with leading institutions such as the Institute for Manufacturing at Cambridge University and helped develop successful strategies for a wide range of organisations and startups all around the world.
Learn Quickly
This is a fun and practical course with plenty of examples which will show youthe techniques totake any team, business model, idea, product or service to the next level.
Ready? So, Where Do We Begin?
It starts by identifying what your current competences are - and which ones will enable you to capture greater business. But it’s not just a case of knowing your strengths and weaknesses – Tony will show you howsome competences are more important than others!
Create Value for Your Customers and Business
It’s also about understanding how we can create value for our customers -and who those customers should be.
And it'sthe reason industry leaders have achieved excellent business development.
In addition, Tony willexplainthe common mistakes, having worked with many businessesaround the world for over 30 years - so you can learn from these too.
Enrolnow to learn how to:
Define a successful business strategy
Assess how well a business is currently differentiating itself
Identify areas where you can improve your differentiation and innovation
Increase your value and move away from competing purely on price or basic feature
Attract the right customers with a winning business strategy
Identify your core competences - which are oftenverydifferent to what you currently believe!
Avoid thecommon pitfalls ofdifferentiation, business strategy and business development
Grow a business in a long-lasting and funway
Identify potential disablers to your differentiation - and know which ones could be hurting you
Create value for your targetcustomers for a brighterfuture
This course also includes:
3 DownloadableTools for Business Strategy to help you assess and buildyour differentiation and business strategy
Activities + Quizzesto put your knowledge into action immediately
Gainthe skills and tools to ultimatelyimprove your differentiation and develop your own successful business strategy -and most importantly, knowwhere to start.
This course is an exciting journey of business strategydiscovery for those with the desire to grow.
Let’s get started!
