Overview
This course aims to help entrepreneurs understand Google Analytics 4 and its relevance to their online business. By following along with the presentation, learners will gain insights into the features, implementation tips, drawbacks, and suitability of GA4. The course covers the basics of Google Analytics, provides an overview of GA4, and discusses alternative analytics solutions. The intended audience for this course is entrepreneurs looking to enhance their marketing strategy through data-driven insights. The teaching method involves a presentation format with a focus on practical tips and real-world examples.
Syllabus
- Introduction
- Google Analytics Overview and FAQ
- What is Google Analytics Four?
- GA4 Implementation Tips
- The Bad Things About GA4
- Is GA4 Right for You?
- Google Analytics Alternatives
Taught by
MeasureSchool