ActiveCampaign - Getting Started

Overview

This course aims to teach learners how to effectively use ActiveCampaign for marketing purposes. By the end of the course, students will be able to set up their ActiveCampaign account, manage contacts, create and send email campaigns, utilize automation features, and work with the Deals CRM. The course covers skills such as setting up site tracking, creating forms, segmenting contacts, and managing pipelines. The teaching method involves a series of 30 modules that cover various aspects of ActiveCampaign, including video tutorials and practical demonstrations. This course is intended for individuals who are new to ActiveCampaign and want to learn how to leverage its features for their marketing efforts.

Syllabus

Welcome to ActiveCampaign (1 of 30).
Getting to Know Your Account (2 of 30).
Adding Your Physical Address (3 of 30).
How to Set Up Site Tracking (4 of 30).
What is contact management in marketing? (5 of 30).
How To Add Existing Contacts (6 of 30).
Creating Your First List (7 of 30).
Importing Contacts (8 of 30).
Adding New Contacts (9 of 30).
How To Create a Form (10 of 30).
How to Publish Your Form (11 of 30).
Grouping Contacts (12 of 30).
How To Group Contacts by Using Tags (13 of 30).
How To Group Contacts With Custom Fields (14 of 30).
How to Create a Segment (15 of 30).
How to send email marketing campaigns that stand out (16 of 30).
Using Campaign Templates (17 0f 30).
How To Create a Campaign Template (18 of 30).
Introduction to the 6 Different Campaign Types (19 of 30).
The 6 Campaign Types in ActiveCampaign (20 of 30).
How to Send Your Campaigns (21 of 30).
Sending a Campaign to Lists & Segment (22 of 30).
How automations work in ActiveCampaign (23 of 30).
Automations Overview Page Settings (24 of 30).
Creating your First Automation (25 of 30).
Introduction to the Deals CRM (26 of 30).
How to Manage Your Pipelines and Deals in the Deals CRM (27 of 30).
How to Create a Pipeline (28 of 30).
How to Add Sales to Automations (29 of 30).
Finishing Your Automation by Adding Sales (30 of 30).