Market Research Courses and Certifications

Starting a Business 3: Customers and Competitors

9 reviews

Find out how understanding and targeting your market can help your business stand out from the crowd.

• FutureLearn
• 2 weeks, 2 hours a week
• On-Demand
• Free Online Course (Audit)

Microcredential

Product Manager

10 reviews

Master product strategy, design, development, and launch in a 17-week course by learning to solve market-based problems and bring products to market successfully.

• Udacity
• 3 months 2 weeks 5 days
• On-Demand
• Paid Course

Copywriting Course

8 reviews

This playlist covers everything you need to know to start a freelance copywriting business in 2021.

• YouTube
• 3 hours 30 minutes
• On-Demand
• Free Online Course

Becoming an Entrepreneur

5 reviews

Learn the business skills and startup mindset needed to embark on your entrepreneurial path from the premier program for aspiring entrepreneurs, MIT Launch.

• edX
• 6 weeks, 1-3 hours a week
• On-Demand
• Free Online Course (Audit)

Product Management 101 - The Product Lifecycle

1 review

Stanford University offers a concise, under 1-hour study on product lifecycle in the realm of product management.

• YouTube
• 54 minutes
• On-Demand
• Free Online Course

How to Create New Markets - Bridge the Gap Between Business Growth & Customer Need

Stanford University's webinar explores strategies for market innovation, bridging the gap between business growth and customer needs. Less than 1 hour long.

• YouTube
• 45 minutes
• On-Demand
• Free Online Course

How to Find Product Market Fit - Stanford Startup School

"Stanford University offers a short program where Peter Reinhardt, CEO of Segment, shares insights on achieving product-market fit."

• YouTube
• 48 minutes
• On-Demand
• Free Online Course

Introduction to Marketing

5 reviews

Learn the fundamentals to marketing, including strategies and tools used across industries.

• edX
• 6 weeks, 3-5 hours a week
• On-Demand
• Free Online Course (Audit)

Customer Insights: Quantitative Techniques

30 ratings at Coursera

Explore quantitative marketing research techniques with the University of Illinois at Urbana-Champaign. Learn to assess new product opportunities, apply design-thinking, and use surveys for consumer response evaluation.

• Coursera
• 14 hours 5 minutes
• On-Demand
• Free Online Course (Audit)

Customer Insights: New Product Development Orientation

100 ratings at Coursera

Learn to gather customer insights and develop new product opportunities in this 4-week course from the University of Illinois at Urbana-Champaign.

• Coursera
• 11 hours 49 minutes
• On-Demand
• Free Online Course (Audit)

Research Proposal: Initiating Research

853 ratings at Coursera

UC Davis offers a 4-week course on market research, covering tools, primary and secondary research methods, and proposal writing. Ideal for those seeking foundational knowledge.

• Coursera
• 11 hours 18 minutes
• On-Demand
• Free Online Course (Audit)

Qualitative Research

415 ratings at Coursera

Explore qualitative market research methods in a 4-week course by University of California, Davis. Learn design, implementation, analysis, and how to write a focus group report.

• Coursera
• 14 hours 39 minutes
• On-Demand
• Free Online Course (Audit)

Quantitative Research

293 ratings at Coursera

A 4-week course by UC Davis, teaching quantitative research methods for marketing, including survey creation, data analysis, and prediction of marketing outcomes. Prior experience in qualitative research recommended.

• Coursera
• 17 hours 28 minutes
• On-Demand
• Free Online Course (Audit)

Research Report: Delivering Insights

158 ratings at Coursera

Learn to present research findings effectively with UC Davis's 4-week course. Master storytelling in marketing, data visualization, and tailoring presentations for various audiences.

• Coursera
• 15 hours 11 minutes
• On-Demand
• Free Online Course (Audit)

Microcredential

Social Entrepreneurship in Educational Technology

Join the fast-growing educational technology industry as a social entrepreneur. Launch your educational technology idea from ideation and creating a business plan to securing funding.Courses under this program:Course 1: Social Entrepreneurship in Educati…

• FutureLearn
• 7 weeks, 3 hours a week
• On-Demand
• Paid Course